What the Dog Saw: And Other Adventures

by Malcolm Gladwell

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?
In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from TheNew Yorker over the same period.
Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate.
"Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else's head."What the Dog Saw is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.

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225 of 233 people found the following review helpful:

"A unique perspective on the complexity of the human mind.", October 20, 2009

by E. Bukowsky

Malcolm Gladwell's "What the Dog Saw and Other Adventures" is a compilation of the author's favorite work from The New Yorker, where he has been a staff writer since 1996. This book is divided into three parts 1. Obsessives, Pioneers, and Other Varieties of Minor Genius 2. Theories, Predictions, and Diagnoses 3. Personality, Character, and Intelligence. In the first part, Gladwell includes portraits of a pitchman for kitchen gadgets who is so persuasive that he could sell clothing to a nudist. In addition, he discusses three female advertising pioneers, a canny investment strategist, and a "dog whisperer" who is able to tame even the most intransigent canine. What these people have in common is an understanding of how human beings (and four-legged creatures) think and feel, supreme self-confidence, and the ability to promote themselves and their ideas. The second part deals with the art of thinking and seeing clearly. Gladwell describes the series of events that led to the Challenger explosion and the collapse of Enron. Could these catastrophic events have been foreseen and prevented? In part three, the author discusses various aspects of genius and talent, and whether it is possible to profile criminal behavior or predict how a prospective employee will fare on the job.

"What the Dog Saw" has some intriguing passages that will impel readers to say, "I never thought of this subject in quite that way before." The provocative Gladwell enjoys toying with conventional wisdom and challenging our preconceived notions. For instance, in one article, he defends certain forms of plagiarism, a transgression that many would consider indefensible. In another, he states that tragedies such as the Challenger disaster are unavoidable, since for a variety of reasons, "we don't really want the safest of all possible worlds." This water-cooler book will have people arguing vehemently that Malcolm Gladwell is either out of his mind or, conversely, that he is a courageously honest writer who dares to tell it like it is.

Unfortunately, there are several dreary chapters, including one that analyzes why one particular brand of ketchup is so popular and another that explores the poor judgment of John Rock, the inventor of the birth control pill. In addition, Gladwell occasionally indulges in hair-splitting: Do most of us really care about the fine distinctions between panicking and choking? On the other hand, there is a fascinating section that explains why mammograms, as a diagnostic tool, are inexact and hard to interpret. In addition, Gladwell makes a good case for the notion that intelligence failures, such as the ones that preceded 9/11, are easy to condemn in hindsight but may be more understandable when viewed in context. Malcolm Gladwell's strength has always been his ability to tell an original and entertaining story and connect it to our everyday experiences. He does just that in his best pieces, but there are others that probably should not have made the cut.

147 of 155 people found the following review helpful:

If you don't need the actual physical book..., November 17, 2009

by Donne Donne

Not a review so much as a notice. If you don't need the actual book itself, you should know that all of these pieces are available on Malcolm Gladwell's website for free.

42 of 45 people found the following review helpful:

exploring aspects of human psyche - article by article, October 21, 2009

by Sreeram Ramakrishnan

In a compendium of previously published articles (as old as 1996 and as recent as 2008), Gladwell attempts to provide a unique window to the human psyche mostly in terms of its creativity, inventiveness, decision making and biases. While the articles themselves are very engaging read and informative, the compendium-of-best-articles, leaves the reader fairly direction-less due to the lack of an explicit theme or an overarching premise to contextualize the articles. Moreover, Gladwell doesn't use the opportunity to self-critique older articles and provide any additional insights that would have significantly helped the reader. Gladwell fans and frequent users of his website/blog may find the lack of new material disappointing.

In the first part Gladwell zigzags his way through kitchen gadgets, ketchup, Wall Street, hair dyes, birth control and dog whisperers. The range of the topics, notwithstanding, the reader is treated to unique glimpses of "hidden extraordinary" as the book jacket frames it. (Other reviewers have talked about the contents in the other two parts, but expect a wide plethora of topics) In a way, the lack of cohesiveness of the topics encourages the reader to wander to very different topics which oftentimes leads to surprising insights. The articles being written at different times shouldn't be expected to be able to maintain a uniform sense of engagement or interest to the reader.

After reading through the entire book,the reader is likely to have come across few instances or discussions that will force you to rethink, but overall, the book doesn't provide a relatively succinct theme or question such as the Outliers did for understanding success or the Tipping Point's take on ideas or Blink's take on gut responses. As entertaining and interesting a compendium this turned out to be, a reader will need to manage expectations with respect to this collection of articles.

70 of 80 people found the following review helpful:

Don't bother - a collection of articles, November 30, 2009

by BTrain

I'm a big fan of Gladwell's previous three books and how each of them took an idea and fully developed it over the course of a book. Admittedly the books were small, but that makes sense because I don't think you could write another 100 pages or so on any of those topics and keep the books as interesting to read as they were. When I saw a new book by Malcolm Gladwell out I jumped on it and went ahead and ordered it without even looking at a description of the book. Shame on me for granting Gladwell the status of having anything bought site-unseen. This book is merely a collection of previously published articles written for the new Yorker magazine. As articles they lack the depth and level of development seen in his previous books. Articles seem to be just that, magazine articles covering one subject rather than trying to take one idea and really expand upon it and explore it in depth. Yes, the articles are organized into an attempt to tie them more together into what the subject matter they are covering but that feels forced and like it was the little work the publisher had Gladwell do in putting this book together before they could print it and sell it to you.

Buy it is you don't get the New Yorker and don't really care that it isn't anything new or very similar to his previous books.
Don't but if you can wait for the paperback, or have already read his articles in the New Yorker, or are thinking this will be something like his previous books.

5 of 5 people found the following review helpful:

Wow, what a surpirsing gem!, November 24, 2009

by M. Strong

I've enjoyed all of Malcolm Gladwell's single-subject books, so I thought I'd give this collection of his articles a chance even though I often find compilations like this to be a let down. I'm positively thrilled I read it. The only drawback may be that my friends and family must be sick to death of listening to me talk about it.

A number of things make the book a real standout. The first is Gladwell's own description of what he tries to accomplish when he writes an article. He says he tries to give the reader a sense of "what it feels like" to be the person he's featuring. He does it in spades and throws a lot more into the bargain as well.

Amongst the articles, I found a clearer and more engaging explanation of Nassim Taleb's theories than can be found in Taleb's own books. They are brilliant and fascinating and literally gave me new ideas on how to deal with today's stock market conditions. I came to understand why French's mustard has hundreds of successful competitors while Heinz ketchup really has none. I learned better ways to interact with my dog. The list goes on and on.

What's so fun is that each article took me into a world different from my own and when I left, I had more than I came in with. Some of it is truly helpful in my life, some will make great cocktail party conversation and some is just fascinating in its own right.

Pick this one up and give it a read. I think you'll be glad you did.

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What the Dog Saw: And Other Adventures